First party data has always been king but with the pending demise of the third party cookie this...

Customers interact with brands across a variety of channels and expect brands to reflect their...

Udacity CMO, Kenny Kim, sits down with Blueshift Chief Growth Officer, Josh Francia, to discuss...

Today’s cross-channel customers expect you to react and respond in real-time to engagement across...

CDPs (Customer Data Platforms) continue to be at the forefront of most martech conversations....

Marketers sit at a nexus point between brand and customer. On one side (Brand), there are value...

Take a quick look at Blueshift's next generation journey builder!

With Blueshift's enhanced journey builder, you can create sophisticated omnichannel campaigns...

Join Cian Murphy (Head of Content Marketing at International Living), Nick Chappell (Martech...

"Omnichannel" takes on different forms for different brands. But we can all agree that as today’s...

Marketers buy martech to solve specific problems. However, this habit results in cycles of...

There are more companies than ever vying for your customers’ attention. Within our always-on...

With a customer data platform (CDP) equipped with smart tools like AI and full journey...

Experience our favorite moments from Engage21

Join Brian Starr from OneSignal and Ryan King from Blueshift as they discuss the positive impacts...