AI is revolutionizing marketing, but how do you cut through the noise to focus on what truly drives results? In this webinar, Blueshift's Co-Founder & Chief AI Officer, Manyam Mallela, and Sales Consultant, Eric Gordon, demystify the evolution of Predictive AI, Generative AI, and the latest breakthrough – agentic AI. Discover how brands leverage these innovations to scale personalization, optimize engagement, and achieve measurable results.

Learn about Blueshift’s Campaign Optimizer Agent, which automates A/B testing at scale, saving over 40 hours per month and driving 20%+ improvements in key metrics. This webinar is perfect for marketers aiming to enhance retention, increase customer lifetime value, and boost campaign ROI.