Thought Leadership

Thought Leadership

Relive The Excitement At Engage 2022 San...

3,805 views September 09, 2022

Engage 2022 San Francisco was a blast. Watch this quick summary of our sessions with guests from...

Thought Leadership

Using First Party Data for Email and Beyond...

300 views June 10, 2021

First party data has always been king but with the pending demise of the third party cookie this...

Thought Leadership

eTail-2021.mp4

206 views June 30, 2021

Customers interact with brands across a variety of channels and expect brands to reflect their...

Thought Leadership

ASU/GSV Summit 2021 Consumer's Increasing...

216 views August 10, 2021

Udacity CMO, Kenny Kim, sits down with Blueshift Chief Growth Officer, Josh Francia, to discuss...

Thought Leadership

Using AI to Create a More Human Experience

291 views March 31, 2022

Today’s cross-channel customers expect you to react and respond in real-time to engagement across...

Thought Leadership

CDP: Is the Future Now?

382 views January 19, 2022

CDPs (Customer Data Platforms) continue to be at the forefront of most martech conversations....

Thought Leadership

Connecting with Customers in an Ever Changing...

401 views November 11, 2021

Marketers sit at a nexus point between brand and customer. On one side (Brand), there are value...

Thought Leadership

Is the Death of the Cookie the Death of Digital...

481 views September 22, 2021

Join Cian Murphy (Head of Content Marketing at International Living), Nick Chappell (Martech...

Thought Leadership

Martech Session_ How Leading Brands Make...

294 views August 27, 2021

"Omnichannel" takes on different forms for different brands. But we can all agree that as today’s...

Thought Leadership

Are You Expecting Enough Out of Your Martech?

301 views August 24, 2021

Marketers buy martech to solve specific problems. However, this habit results in cycles of...

Thought Leadership

Driving Customer Engagement in a Distracted World

395 views August 10, 2021

There are more companies than ever vying for your customers’ attention. Within our always-on...