Blueshift Video Library

Why Your Retail Data Strategy is Failing ... and How to Fix It

Discover how AI-driven tools empower e-commerce and retail brand marketers to unify customer data, drive personalized experiences, and enhance omnichannel engagement. Learn from industry experts Brendan Witcher and Janet Jaiswal about integrating real-time insights to optimize marketing strategies.

They discuss:
Strategies for seamless data integration across channels.
Utilizing AI to enhance 1:1 customer engagement.
Real-world examples of successful omnichannel campaigns.