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Thought Leadership
Aug-20-2025
CarID was sending the same generic emails to thousands of customers, and conversions were falling flat. By switching to Blueshi...
CarID Increased Email Revenue 148% by Ditching Generic Blasts
Aug-12-2025
Tired of emails that flop and campaigns that miss the mark? A Customer Engagement Platform (CEP) pulls all your data together a...
What's a CEP and Why Do You Need One?
Aug-20-2025
For businesses with both a heavy online presence and a brick-and-mortar store, marketing attribution can be a challenge. Withou...
From Flying Blind to Dialed In: Cracking Marketing Attribution
Aug-20-2025
Meeting customers where they are in their journey always starts with data. It used to take months, data scientists, and complex...
It All Starts with Data: A Marketer's Guide to Prediction
Aug-20-2025
Today’s customers expect a one-to-one conversation, not a one-way broadcast. If your mobile strategy isn't keeping up, you're f...
Beyond the Broadcast: Why Your Mobile Strategy Needs an Upgrade
Aug-12-2025
Keeping your best customers is the key to sustainable growth in the finance sector. Discover how AI-powered lifecycle marketing...
Maximize Customer Retention in Finance with Data-Driven Lifecycle Marketing
Aug-12-2025
Grow your financial services customer base faster with targeted acquisition strategies fueled by AI and data. This video explor...
Unlock Rapid Growth in Finance: Acquire New Customers with AI-Driven Campaigns
Aug-12-2025
Not all AI is created equal. Predictive, Generative, and Agentic AI each solve different problems for marketers. Want to know w...
Predictive vs Generative vs Agentic AI: What’s the Difference for Marketers?
Aug-12-2025
Discover how AI assistants transform your marketing game. From automating tedious tasks to delivering hyper-personalized experi...
AI Assistants for Marketers: Work Smarter Not Harder
Aug-12-2025
Student engagement in eLearning isn’t just about flashy content. It’s about hitting the right student, with the right message, ...
Cross-Channel Marketing That Gets Students Clicking | eLearning Engagement Blueprint
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